…announces Bisola Aiyeola as host
LAGOS, NIGERIA
The
globally acclaimed game show, ‘Family Feud’ is set to grace screens across the
nation from October 7, 2022 courtesy of leading technology company and headline
sponsor, MTN Nigeria in partnership with Nigeria’s foremost production company,
Ultima Studios. MTN’s support for the show was announced at an event on
Wednesday at the company’s Ikoyi head office, during which popular actress,
Bisola Aiyeola, was named as the show host.
The
show promises hilarious and inclusive entertainment as it showcases a diverse
range of Nigerian families in a battle to win cash and other prizes. Each show
will feature two ‘families’ of five going head-to-head as they try to guess the
most popular responses to a series of survey questions, with a uniquely
Nigerian twist, posed to 100 people.
Speaking at the event, Ag. Chief Digital Officer, MTN Nigeria, Aisha Umar-Mumuni, said, “One of the things that keep families together is shared activity, and whether it is competing on ‘Family Feud’ or watching weekly episodes, the show will give people another avenue to bond. It will be informative, provide comic relief and showcase the personalities of different families across generations. It will be exciting to watch.”
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L-R: Acting Chief Digital Officer, MTN Nigeria, A’isha Umar Mumuni; actress and host, Family Feud Nigeria, Bisola Aiyeola; Chief Marketing Officer, MTN Nigeria, Adia Sowho and CEO, Ultima Studios, Femi Ayeni, at the unveiling of Family Feud Nigeria show sponsored by MTN Nigeria at MTN Nigeria Headquarters, Lagos on Wednesday, August 24, 2022. |
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L-R: Acting Chief Digital Officer, MTN Nigeria, A’isha Umar Mumuni; actress and host, Family Feud Nigeria, Bisola Aiyeola and Chief Marketing Officer, MTN Nigeria, Adia Sowho, at the unveiling of Family Feud Nigeria show sponsored by MTN Nigeria at MTN Nigeria Headquarters, Lagos on Wednesday, August 24, 2022. |
“Family
Feud is a relaxing game show with a healthy dose of humour and laughter, which
is sure to refresh and reconnect families and friends while also rewarding them
as they play and win cash, and other prizes”, commented Femi Ayeni, Chief
Executive Officer, Ultima Studios.
“The show is made even more interesting because the five participants in each family can be made up of nuclear family members, friends from work, neighbours, old boys or old girls of schools and almost any relationship which binds us together in a community. The families will be able to play to win up to N5million and ensure that every family member becomes a millionaire courtesy of our lead sponsors - MTN,” Ayeni added.
A
high point of the event was the announcement of Bisola Aiyeola as the show
host. She expressed her excitement saying, “I am thrilled to be hosting ‘Family
Feud.’ It’s a show I have come to love, and I look forward to sharing the
experience with families across Nigeria. The questions are hilarious and when
you mix that with our unique Nigerian humour, expect non-stop laughter. It’s
more than just asking questions. Part of the fun is revealing their unique
personalities to further engage with the families.”
Before
the premiere episode of Family Feud Nigeria in October 2022, subscribers can
start prepping Family Feud Nigeria and win cash every day by participating in a
humourous trivia competition. From August 24, 2022, MTN customers can send DFF
or WFF to 205 to participate, texting their answers to the Family Feud survey
questions to win cash every weekday - Monday to Friday. Over 200 subscribers with the highest points
will be rewarded with N10,000 each month.
The show will air first on DSTV & GoTV’s Africa Magic Family and Africa Magic Urban – starting October 7, 2022. The broadcast will be extended in 2023 to several terrestrial TV channels, with the NTA Network leading the pack.
About MTN Nigeria
MTN
Nigeria is Africa’s largest provider of communications services, connecting
over 74.6 million people in communities across the country with each other and
the world. Guided by a vision to lead
the delivery of a bold new digital world, MTN Nigeria’s leadership position in
coverage, capacity and innovation has remained constant since its launch in
2001. MTN Nigeria is part of the MTN Group – a leading emerging market
operator, connecting more than 200 million subscribers in 21 countries in
Africa and the Middle East. To learn more about MTN Nigeria and its various
initiatives, visit www.mtnonline.com.
For more information, please contact:
Funso
Aina on:
+234
(0) 803 200 4168
mediaenquiries.NG@mtn.com
Follow
us:
www.twitter.com/MTNNG
www.linkedin.com/company/mtn-Nigeria
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