Ace actress and movie producer, Toyin
Abraham-Ajejemi brought on the effervescence she is well known for as she was
proudly unveiled by Checkers Africa Limited as the brand ambassador for its
Checkers Custard. The event which took place at the head office of the company was witnessed by the officials of the company, star actor, Kolawole Ajeyemi,
who happens to be Toyin's husband, as well as a cross-section of the media.
The Managing Director of Checkers Africa, Karan
Checker said it is a historic point in the life of checkers custard, which is
Nigeria's favourite brand. According to him, "We are greatly honoured to
have the graceful presence of our dearest and loving favourite actress, film
producer, influencer and mother". He noted that Toyin has swooned millions
upon millions of Nigerians at home and the world over.
He enumerated the qualities the brand shares with
Abraham-Ajeyemi as the reason she was chosen for the partnership. According to
him, Checkers is the best, quality custard and pacesetter brand just like Toyin
is a quality actress and a daring brand. Furthermore, he said checkers has
various flavours, like vanilla, banana and milk 3-in-1, with more surprising
variants coming soon, while Toyin is an all-round excellent and ambitious
acting talent versed in comedy and drama with more blockbusters coming soon. He
also pointed out that checkers is silky, smoothest, creamiest and tastiest
family custard in Nigeria and other lands across the border overseas, while
Toyin is an adored actress, mother and wife in Nigeria and around the world.
Meanwhile, Toyin passionately complimented Checkers
Custard as her best and that of her children and husband. She said her husband
takes it every day. She reminisced when she once couldn’t find it in the shop
around her and had to send the company a message on social media, asking where she could buy it.
It became somewhat of a symbiotic relationship
when she was called by the company to be its ambassador. She said she is
excited about the partnership since it will be natural for her to push the
brand as it is the favourite of her family. Hence, it is more than just an
official partnership for her. She recommended the staple to everyone, including
babies, toddlers, children and adults.
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